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 智能手表（SmartWatche）全球出貨量2013年逾120萬(wàn)部 |
市場(chǎng)研究公司ABI Research近日發(fā)表的《Market Opportunities for Smart Watches》預(yù)計(jì)，2013年全球智能手表出貨量將超過(guò)120萬(wàn)部。
ABI分析師Joshua Flood表示，“智能手表?yè)碛芯薮蟮氖袌?chǎng)潛力，這些潛力來(lái)源于多種因素，其中包括全球智能手機(jī)的普及、低成本微機(jī)電系統(tǒng)（MEMS）傳感器的采用、藍(lán)牙4.0等低功耗連接技術(shù)的出現(xiàn)，以及應(yīng)用生態(tài)系統(tǒng)的繁榮等�！�
智能手表（Smart Watche）出現(xiàn)至今已有十年之久，但這個(gè)極具潛力的穿戴式計(jì)算產(chǎn)品（wearable computing device）一直未能成為市場(chǎng)主流，其中原因有很多，比如外觀丑陋、體積龐大、功能很弱或者續(xù)航時(shí)間不夠等。然而，在過(guò)去的九個(gè)月時(shí)間里，市場(chǎng)上出現(xiàn)了多款新型智能手表，可能會(huì)改變以往消費(fèi)者對(duì)智能手表的負(fù)面印象。
作為一種穿戴式計(jì)算產(chǎn)品，ABI Research將智能手表劃分為四個(gè)類(lèi)別：通知型（notification）、語(yǔ)音控制智能型（voice operational）、混合智能型（hybrid）和完全獨(dú)立型（completely independent）。通知型手表的典型代表是MetaWatch和Cookoo智能手表，能夠提供來(lái)電提醒、短信和其他信息提醒等功能。語(yǔ)音控制手表則允許用戶(hù)通過(guò)語(yǔ)音發(fā)送指令，實(shí)現(xiàn)打電話(huà)等功能，典型代表是Martian智能手表。
擁有自己的操作系統(tǒng)的完全獨(dú)立型智能手表，已經(jīng)超越了智能手機(jī)配件這個(gè)概念。要讓消費(fèi)者單獨(dú)購(gòu)買(mǎi)，獨(dú)立型智能手表須擁有更加強(qiáng)大的功能，如可以與音箱等其他消費(fèi)電子設(shè)備連接。一個(gè)典型的例子是意大利智能手表廠商I’m Watch。其他類(lèi)似產(chǎn)品包括預(yù)期中的Apple iWatch、三星Galaxy Altius，以及微軟為Windows智能手機(jī)和平板開(kāi)發(fā)的觸摸智能手表。
盡管目前已經(jīng)具備相關(guān)的技術(shù)，擁有類(lèi)似于手機(jī)或智能手機(jī)功能的智能手表目前尚無(wú)商業(yè)可行化。（Lisa WU, 環(huán)球電子導(dǎo)報(bào)）
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More Than One Million Smart Watches will be Shipped in 2013
London, United Kingdom - 16 Apr 2013
Smart Watches have been around for the last decade. The wearable computing device has failed to take off for one reason or another: they looked ugly, were too bulky, had weak functionality, or the battery life was not good enough. However, over the last nine months a number of new smart watches have emerged that could change consumers’ perceptions. Market intelligence firm ABI Research projects more than 1.2 million smart watches will be shipped in 2013.
“The strong potential emergence of smart watches can be attributed to several reasons,” says senior analyst Joshua Flood. “Contributing factors include the high penetration of smartphones in many world markets, the wide availability and low cost of MEMS sensors, energy efficient connectivity technologies such as Bluetooth 4.0, and a flourishing app ecosystem.”
The wearable computing device can be split into four categories: notification types, voice operational smart watches, hybrid smart watches, and completely independent smart watches. Notification type devices are the MetaWatch and Cookoo smart watches, for example, offering alerts for incoming calls, messages and other notifications. Voice operational smart watches enable users to conduct calls and speak some commands via the device such as Martian’s smart watch.
Standalone smart watches with their own OS are moving beyond a smartphone accessory. With the potential to be purchased as a standalone product without the need for a smartphone, they offer high functionality and can connect to other consumer devices like audio speakers. A good example is the Italian smart watch maker, I’m Watch. Other good possible archetypes for this category could be Apple’s hotly anticipated iWatch, Samsung’s Galaxy Altius and Microsoft is also reportedly planning to release a new touch-enabled watch for its Windows-based smartphones and tablets. “Smart watches that replicate the functionality of a mobile handset or smartphone are not yet commercially feasible, though the technologies are certainly being prepared,” adds Flood.
ABI Research’s latest “Market Opportunities for Smart Watches” report analyzes and provides forecasts for the new wrist computing device. Regional device shipments and segmentation splits are also included in the report. It forms part of ABI Research’s Mobile Device Technologies Research Service.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500. |
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2013-4-22 13:13
